H.E.R. Work
Strategic Communications
HER provides purposeful, integrated use of all communication forms—paid, owned, and earned—to advance your organization's mission. Our broad approach encompasses PR, internal communications, marketing, and brand messaging. By focusing on long-term organizational strategy and reputation management, we ensure consistent messaging that align
HER provides purposeful, integrated use of all communication forms—paid, owned, and earned—to advance your organization's mission. Our broad approach encompasses PR, internal communications, marketing, and brand messaging. By focusing on long-term organizational strategy and reputation management, we ensure consistent messaging that aligns every word with your core business objectives.
- Public Affairs
- Community Outreach
- Media Relations
- Advocacy Strategies
- Internal Communications
- Crisis Management
- Grassroots Organizing and Mobilizing
Political Campaigns
HER provides innovative message campaigns for candidates, causes, ballot measures, and institutions seeking to create meaningful change.
- Field Campaigns
- Digital Persuasion
- Fundraising
- Event Planning
Marketing & Branding
Marketing & Branding
HER provides targeted strategies to elevate your organization's visibility and ensure your message resonates with your core audience. We craft compelling narratives and dynamic digital campaigns that drive engagement, generate revenue, and modernize your public image.
- Brand Identity & Positioning Revitalization
- Digital Marketing & Social M
HER provides targeted strategies to elevate your organization's visibility and ensure your message resonates with your core audience. We craft compelling narratives and dynamic digital campaigns that drive engagement, generate revenue, and modernize your public image.
- Brand Identity & Positioning Revitalization
- Digital Marketing & Social Media Management
- Content Creation & Copywriting
- Targeted Advertising Campaigns
- Website Strategy & Development
H.E.R. Story
Meet Heather Rozman, Principal
Visionary Principal and Executive Leader with nearly two decades of success driving organizational transformation, leading high-stakes advocacy, and delivering strategic advisory across public, private, and non-profit sectors. Expert in navigating complex government relations, public policy, and crisis communications for major infrastructure and industry associations. Proven track record of spearheading comprehensive brand revitalizations, managing multi-million dollar budgets, and advising C-suite and Boards on strategic direction.
A Foundation of Excellence:
- Experience: A visionary leader with success driving organizational transformation and leading high-stakes advocacy.
- Proven Leadership: Former President & CEO of a Los Angeles County-Wide Trade Association, where I spearheaded a comprehensive brand identity refresh and led industry advocacy efforts.
- Regulatory Authority: Appointed by Los Angeles Mayor Eric Garcetti to serve as a Commissioner for the West Los Angeles Area Planning Commission, rendering impactful land use decisions.
